NATURAL HORSEMANSHIP TRAINING AND BITLESS RIDING

Terms & Conditions

TERMS & CONDITIONS — When Horses Choose

These Terms & Conditions (“Terms”) govern your use of all services, products, courses, and digital content provided by When Horses Choose (“we”, “us”, “our”). By purchasing, enrolling in, or participating in any service or accessing any content from When Horses Choose, you agree to be bound by these Terms.

 1.⁠ ⁠Company Information

When Horses Choose

Based in Denmark

Contact: [email protected]

Website: www.whenhorseschoose.com

All services are operated under Danish law.

 2.⁠ ⁠Services Provided

We offer the following services:

• In-person horse training, workshops, clinics and lessons

• Training of privately owned horses at our location or at your location

• Online training videos, digital content, and online educational material

These services may be updated, expanded, or modified without notice.

 3.⁠ ⁠Eligibility

To participate in any physical horse-related activities, you must:

• Be capable of handling horses safely

• Comply with all safety instructions given by trainers

• Be the legal owner or authorized handler of the horse you bring

We reserve the right to refuse participation if safety standards are not met.

 4.⁠ ⁠Payment Terms

All payments must be completed prior to access to services or content.

We accept payment via Stripe.

No Refund Policy

All purchases are final and non-refundable, including but not limited to:

• In-person clinics, lessons, workshops

• Horse training services

• Online video access or digital products

No refunds are provided due to cancellation, no-shows, or change of circumstance.

 5.⁠ ⁠Assumption of Risk & Liability Disclaimer

Working with horses involves inherent risk, including injury, accident, emotional or physical harm, property damage, or death to participants or horses.

By participating, you acknowledge and agree that:

• You engage at your own risk

• You are responsible for your own physical safety and that of your horse

• You must follow all safety instructions and use appropriate equipment

Limitation of Liability

When Horses Choose is not liable for:

• Injuries, accidents, or damages to participants

• Injuries, illness, or death of horses

• Damage to equipment, vehicles, property, or facilities

Liability is limited to the maximum extent permitted under Danish law.

 6.⁠ ⁠Client’s Responsibility

Participants must ensure:

• Horses are healthy, vaccinated, and fit for training

• Any behavioral risks are disclosed prior to participation

• They maintain appropriate insurance for themselves and their animals

 7.⁠ ⁠Online Content & Intellectual Property

All online videos, training material, text, images, and digital products remain the intellectual property of When Horses Choose.

You agree not to:

• Copy, resell, share, distribute, or publicly display our content

• Use content for commercial purposes without written permission

Access is personal and non-transferable.

 8.⁠ ⁠Termination of Access

We may suspend or terminate access to services if:

• Safety guidelines are violated

• Payment terms are breached

• Content is misused or shared unlawfully

No refunds will be issued in these cases.

 9.⁠ ⁠Privacy & Data Policy

By using our services, you consent to our data practices:

Data Collected

We may collect:

• Name, contact details, login information

• Payment details (processed securely via third-party processors)

• Video analytics, website usage data, behavioral data

• Client notes regarding training sessions or horses

Purpose of Data Use

Data may be used for:

• Service delivery and customer support

• Booking and administration

• Digital platform functionality

• Safety and record-keeping

We do not sell personal data to third parties.

Data Storage

You may request data access, correction, or deletion at any time.

Contact for GDPR inquiries: [email protected]

10.⁠ ⁠Governing Law & Jurisdiction

These Terms are governed by the laws of Denmark.

Any disputes shall be resolved in Danish courts.

11.⁠ ⁠Changes to Terms

We reserve the right to update these Terms at any time. Changes take effect immediately upon publication on the website.

By purchasing or participating in any service from When Horses Choose, you agree to these Terms.

All rights to the items sold belongs to www.whenhorseschoose.com.

By any purchase the customer only gets a license to use the product for the customers household.

The item downloaded can’t be shared or in any other way passed on to others.

Beautiful Wild Horse Sanctuary in Brazil

Because I often write about the troubling Mustang situation in the U.S., I also want to share this inspiring example of a far more hopeful wild horse story from Brazil.

It matters to me not only to highlight the challenges wild horses face, but also the solutions that show what becomes possible when people choose protection over exploitation.

Here, about 25 wild herds live peacefully in a vast, protected landscape. Among them are Arabians, Quarter Horses, Spanish Horses, and Brazilian Mangalargas. Watching them thrive together offers real hope that wild horses can still have a future of freedom.

This sanctuary in Brazil represents one of the most successful approaches for safeguarding wild herds. The horses roam freely within a huge, fenced area, supported only with salt, minerals, and a large shaded shelter. Natural lakes provide fresh water — and even space to swim, play, and express their natural behaviors. Nothing is imposed on them; their lives are as close to wild as possible, with only minimal care to ensure well-being.

All of the horses here live together as one large community, side by side, in freedom. Their presence is a powerful reminder of the resilience and harmony that emerge when animals are given the space to simply be themselves.

I look forward to visiting again in January 2026 and sharing much more about this extraordinary place. Today, around 500 wild horses live here — a breathtaking sight and a source of inspiration for anyone who believes horses deserve the freedom to truly be horses.

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